Antojitos Mamá Lupe
Creative Direction / Brand Design Lead / Multiplatform Marketing
Growing up, I got to experience the magic that happened in the kitchen. I would spend hours watching my Mom cook delicious meals for family and friends. I saw and felt the amount of love she poured into this delicious art form. Now that I am older I am not only helping in the kitchen, but I am helping my sweet Madre share the magic with the rest of the world. Anotojitos Mamá Lupe isn't just a brand I have creatively directed. It is history and tradition shared through multimedia storytelling. Carefully curated moments that activate your senses and take you to a place that feels like home.